{"id":471254,"date":"2023-03-04T10:10:35","date_gmt":"2023-03-04T10:10:35","guid":{"rendered":"https:\/\/iconocsgroup.com\/omnichannel-medical-promotion\/"},"modified":"2023-05-25T07:38:48","modified_gmt":"2023-05-25T07:38:48","slug":"omnichannel-medical-promotion","status":"publish","type":"page","link":"https:\/\/www.icongroup.health\/en\/omnichannel-medical-promotion\/","title":{"rendered":"Omnichannel Medical Promotion"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; fullwidth=&#8221;on&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; module_class=&#8221;sb_dci_size_100&#8243; _builder_version=&#8221;4.16&#8243; custom_padding_tablet=&#8221;0px|0|0px|0&#8243; custom_padding_phone=&#8221;0px|0px|0px|0px&#8221; custom_css_main_element=&#8221;z-index: 1 !Important;&#8221; da_disable_devices=&#8221;off|off|off&#8221; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; 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_builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; text_font=&#8221;|300|||||||&#8221; custom_padding=&#8221;||20px|20px&#8221; border_width_left=&#8221;4px&#8221; border_color_left=&#8221;#1FABBD&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span>In addition, we develop a multi-channel marketing action that includes F2F, Hybrid, Remote, MSL and KAM, which allows us to adapt to the specific needs of each client and offer personalized and effective attention at all times.<\/span><\/p>\n<p><span><\/span><\/p>\n<p><span><\/span><\/p>\n<p>[\/et_pb_text][et_pb_button button_url=&#8221;https:\/\/www.icongroup.health\/sobre-nosotros-icon-group\/&#8221; button_text=&#8221;WHO WE ARE&#8221; button_alignment=&#8221;left&#8221; disabled_on=&#8221;off|off|off&#8221; _builder_version=&#8221;4.20.2&#8243; custom_button=&#8221;on&#8221; button_text_size=&#8221;20px&#8221; 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global_colors_info=&#8221;{}&#8221;][\/et_pb_column][et_pb_column type=&#8221;3_4&#8243; _builder_version=&#8221;4.19.5&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.20.2&#8243; _module_preset=&#8221;default&#8221; header_2_font=&#8221;|300||||on|||&#8221; header_2_font_size=&#8221;48px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Medical Promotion F2F (Face-to-Face)<\/h2>\n<p><strong>Face-to-face medical promotion<\/strong> is a fundamental part of the new omni-channel paradigm, perfectly complementing the other channels through the creation and maintenance of strong relationships with healthcare professionals.<\/p>\n<p>At Icon Group we focus on helping our clients to market their products through multi-channel strategies, innovative methodologies and the use of new technologies. We offer commercial services based on different management formulas and patient support programs 4.0 with presence in more than 20 countries in Europe and America.<\/p>\n<h2>Hybrid Medical Promotion<\/h2>\n<p>It is a <strong>new form of medical visit<\/strong> that allows healthcare professionals to interact with pharmaceutical industry sales representatives in a <strong>flexible<\/strong> and consensual manner.<\/p>\n<p>Hybrid Medical Promotion is composed of several channels that allow teams of professionals to combine face-to-face (traditional) care with remote (state-of-the-art) care.<\/p>\n<h2>Remote Medical Promotion<\/h2>\n<p>Remote medical promotion is a way to reach clients <strong>without geographical limitations<\/strong> and with a considerable increase in the number of impacts.<\/p>\n<p>This service is a cost-effective way to increase sales and brand awareness. 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font-size: 12px;\";><small>ICON OUTSOURCING CONSULTING &amp; SERVICES SL utiliza cookies propias y de\nterceros para obtener datos anal\u00edticos y estad\u00edsticos de la navegaci\u00f3n que realizan los usuarios y as\u00ed poder recopilar informaci\u00f3n que permita optimizar su visita a las p\u00e1ginas web. Las cookies no ser\u00e1n utilizadas para recabar datos de car\u00e1cter personal. Si pulsa el bot\u00f3n \u201cACEPTAR \u201co contin\u00faa navegando, se entiende que acepta su uso. Puede\noptar por rechazar las cookies cuando lo desee, ya sea cambiando la configuraci\u00f3n del explorador (si su explorador lo permite), dejando de usar este sitio web o pulsando el\nbot\u00f3n \u201cRECHAZAR\u201d. Tambi\u00e9n puede configurar las mismas, en el bot\u00f3n \u201cCONFIGURAR\u201d. Para obtener m\u00e1s informaci\u00f3n, puede acceder aqu\u00ed <a href=\"https:\/\/www.icongroup.health\/politica-de-cookies\/\">Pol\u00edtica de Cookies <\/a><\/small><\/spam><\/span><\/label><\/span><\/span><\/span>\n<\/p>\n<div class=\"et_contact_bottom_container\">\n\t<p><input class=\"wpcf7-form-control wpcf7-submit has-spinner et_pb_contact_submit et_pb_button\" type=\"submit\" value=\"ENVIAR\" \/>\n\t<\/p>\n<\/div>\n<div class=\"et_contact_bottom_container\">\n<\/div><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n[\/et_pb_code][et_pb_text _builder_version=&#8221;4.20.2&#8243; _module_preset=&#8221;default&#8221; text_font_size=&#8221;14px&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"color: #ffffff;\">When you submit a form, we ask for information such as your email address and name, which is stored in a cookie so that you do not have to fill it out again in future submissions.<\/span><br \/>\n<span style=\"color: #ffffff;\">By submitting a form you agree to our privacy policy.<\/span><br \/>\n<span style=\"color: #ffffff;\">Data controller: The responsible party.<\/span><br \/>\n<span style=\"color: #ffffff;\">Purpose: To respond to form requests.<\/span><br \/>\n<span style=\"color: #ffffff;\">Legitimation: Your express consent.<\/span><br \/>\n<span style=\"color: #ffffff;\">Recipient: Who receives the emails<\/span><br \/>\n<span style=\"color: #ffffff;\">Rights: You have the right to access, rectification, deletion, limitation, portability and oblivion of your data.<\/span>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#262626&#8243; parallax=&#8221;on&#8221; parallax_method=&#8221;off&#8221; custom_padding=&#8221;0px|0px|64px|0px&#8221; da_disable_devices=&#8221;off|off|off&#8221; global_module=&#8221;469355&#8243; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_row column_structure=&#8221;1_3,1_3,1_3&#8243; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/www.icongroup.health\/wp-content\/uploads\/2023\/02\/logo-icon-Group-cuadrado-150&#215;150-1.png&#8221; title_text=&#8221;logo-icon-Group-cuadrado-150&#215;150&#8243; align=&#8221;center&#8221; align_tablet=&#8221;center&#8221; align_phone=&#8221;&#8221; align_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;4.20.2&#8243; max_width=&#8221;50%&#8221; custom_margin=&#8221;-100px|||&#8221; custom_padding=&#8221;|||&#8221; border_color_all=&#8221;#ffffff&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,1_3,1_3&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;2&#8243; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.20.2&#8243; text_font=&#8221;Crimson Text|700||||on|||&#8221; text_font_size=&#8221;20px&#8221; text_letter_spacing=&#8221;2px&#8221; text_line_height=&#8221;1.4em&#8221; background_layout=&#8221;dark&#8221; custom_padding=&#8221;|||10px&#8221; border_width_left=&#8221;2px&#8221; border_color_left=&#8221; #1FABBD&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>ABOUT US<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.20.2&#8243; text_font=&#8221;||||||||&#8221; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.5em&#8221; background_layout=&#8221;dark&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span>We are committed to leadership in values and new ways of working based on innovation to achieve optimal and sustainable management that will serve as a platform for success.<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.20.2&#8243; text_font=&#8221;Crimson Text|700||||on|||&#8221; text_font_size=&#8221;20px&#8221; text_letter_spacing=&#8221;2px&#8221; text_line_height=&#8221;1.4em&#8221; header_font=&#8221;||||||||&#8221; background_layout=&#8221;dark&#8221; custom_padding=&#8221;|||10px&#8221; border_width_left=&#8221;2px&#8221; border_color_left=&#8221; #1FABBD&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>FOLLOW US ON NETWORKS<\/p>\n<p>[\/et_pb_text][et_pb_social_media_follow _builder_version=&#8221;4.20.2&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_social_media_follow_network social_network=&#8221;linkedin&#8221; url=&#8221;https:\/\/www.linkedin.com\/company\/5192030\/admin\/&#8221; _builder_version=&#8221;4.20.2&#8243; background_color=&#8221;#007bb6&#8243; global_colors_info=&#8221;{}&#8221; follow_button=&#8221;off&#8221; url_new_window=&#8221;on&#8221;]linkedin[\/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=&#8221;twitter&#8221; url=&#8221;https:\/\/twitter.com\/icongroupocs?lang=es&#8221; _builder_version=&#8221;4.20.2&#8243; background_color=&#8221;#00aced&#8221; global_colors_info=&#8221;{}&#8221; follow_button=&#8221;off&#8221; url_new_window=&#8221;on&#8221;]twitter[\/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=&#8221;youtube&#8221; url=&#8221;https:\/\/www.youtube.com\/channel\/UCFvLShc0S5BP7HqgdsUzieQ&#8221; _builder_version=&#8221;4.20.2&#8243; background_color=&#8221;#a82400&#8243; global_colors_info=&#8221;{}&#8221; follow_button=&#8221;off&#8221; url_new_window=&#8221;on&#8221;]youtube[\/et_pb_social_media_follow_network][\/et_pb_social_media_follow][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.20.2&#8243; text_font=&#8221;Crimson Text|700||||on|||&#8221; text_font_size=&#8221;20px&#8221; text_letter_spacing=&#8221;2px&#8221; text_line_height=&#8221;1.4em&#8221; background_layout=&#8221;dark&#8221; custom_padding=&#8221;|||10px&#8221; border_width_left=&#8221;2px&#8221; border_color_left=&#8221; #1FABBD&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>LINKS OF INTEREST<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.20.2&#8243; text_font=&#8221;||||||||&#8221; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;0.5em&#8221; background_layout=&#8221;dark&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><a href=\"https:\/\/www.icongroup.health\/en\/\">Home<\/a><\/p>\n<p><a href=\"https:\/\/www.icongroup.health\/en\/outsourcing-icon-group\/\">Business Areas<\/a><\/p>\n<p><a href=\"https:\/\/www.icongroup.health\/en\/services\/\">Services<\/a><\/p>\n<p><a href=\"https:\/\/www.icongroup.health\/sobre-nosotros-icon-group\/\">Icon Group<\/a><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>CSO Sales Contract OrganizationIcon Group promotes to doctors (primary care and specialties), hospitals and pharmacies with on-site teams always supported and reinforced, in an exclusive and pioneering way, by the rest of the available channels: telephone and digital (e-mail, web, mobile and social networks).In addition, we develop a multi-channel marketing action that includes F2F, Hybrid, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-471254","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.icongroup.health\/en\/wp-json\/wp\/v2\/pages\/471254","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.icongroup.health\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.icongroup.health\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.icongroup.health\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.icongroup.health\/en\/wp-json\/wp\/v2\/comments?post=471254"}],"version-history":[{"count":0,"href":"https:\/\/www.icongroup.health\/en\/wp-json\/wp\/v2\/pages\/471254\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.icongroup.health\/en\/wp-json\/wp\/v2\/media?parent=471254"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}